A 90-day plan to open Brown Dental Group the right way — from day one.
Prepared for Dr. Brown by frenchydigital.com. A single engagement covering brand, website, patient operations software, hiring blueprint, and the technology roadmap to scale from a solo practice into a multi-location group.
Three simple payments. Zero surprises.
Click below to pay the $1,500 deposit and we begin week one. The remaining $1,500 is invoiced the day your website goes live. Starting month four, your maintenance retainer is just $500 / month. All promotional pricing on this page is locked only until August 14th.
Secures your 90-day engagement. Kickoff scheduled within 48 hours.
Invoiced the moment your website + backend go live. Total build: $3,000 (vs $24,000 standard).
Hosting, security patching, ongoing updates, infrastructure maintenance.
A fully live practice — with the systems already running behind it.
A launched, SEO-ready website
The site you're on now — polished, fast, and optimized for local search across Illinois.
Patient & appointment management
A backend where Dr. Brown and staff manage patients, book appointments, and track treatment plans in one place.
Automated patient journeys
Booking confirmations, reminders, recall, and review requests — running without staff lifting a finger.
A hiring blueprint
Role definitions, sequenced hiring plan, and interview scorecards for the first five team members.
A software stack, pre-selected
Every tool chosen and configured — practice management, payments, comms, accounting, marketing.
A scale-up roadmap
The 12-month plan to add a second op, a second provider, and the path to a second location.
Three focused months. Every week accountable to a launch date.
Set the operating spine of the practice before a single patient walks in.
Install the operating system — every tool wired together and rehearsed.
Open the doors, drive the first patients in, and hand over the keys.
Two AI agents that run the front desk and the insurance desk — 24/7.
We deploy two production-grade agents into Brown Dental Group. They answer the phone, book the visit, verify coverage, and hand off cleanly to your team. Every conversation is logged, scored, and tunable from the dashboard.
Booking Agent
Voice + web chat. Answers every inbound call and site chat, qualifies the patient, offers real appointment slots, and confirms via SMS.
- 24/7 inbound voice — no missed calls, no voicemail
- Live web chat on every page of the site
- Books directly into Open Dental with real availability
- New-patient triage, recall, and after-hours emergency routing
- SMS confirmation + reminder sequence tied to the booking
Insurance Agent
Verifies eligibility, pulls the breakdown, quotes the patient portion, and submits the claim — before the patient sits in the chair.
- Real-time eligibility & benefits verification per carrier
- Automated pre-authorizations for surgical and major work
- Patient-portion estimate texted before the visit
- Claim submission to the clearinghouse + status tracking
- Flags denials & re-submits with corrected codes
One-time onboarding of $1,000 per agent to script, connect, and train against Brown Dental's schedule, providers, and payer mix. Then $1,000 per active agent per month for hosting, tuning, transcripts, and monthly performance reviews. Third-party API usage (voice minutes, SMS, clearinghouse) billed direct to the practice.
After August 14th: each agent renews at $2,500 / month (both agents = $5,000 / month). Sign before the deadline to keep the promotional rate.
iDentalSoft stays the source of truth. The agents make it answer the phone.
Brown Dental already runs on iDentalSoft — cloud practice management with online self-booking, a color-coded calendar dashboard, automated confirmations, bulk reschedule texting, ASAP quick-fill, and a multi-location performance dashboard. It's a great system of record. What it doesn't do is pick up the phone at 7:42pm, qualify the caller, verify Delta Dental, and drop a confirmed appointment into the right chair. That's what the agents add on top — no rip-and-replace, no double data entry.
- Master calendar, operatories, and provider schedules
- Patient charts, treatment plans, perio, and imaging
- Online self-booking portal for existing patients
- Color-coded appointment types + automated confirmations
- Bulk reschedule texting for provider call-outs
- Multi-location scheduling and performance dashboards
- Insurance ledger, statements, and clinical notes
- 24/7 live voice + web chat that never rolls to voicemail
- Qualifies new callers, then writes the appointment into iDentalSoft's calendar via API
- Fills ASAP openings automatically from the recall + waitlist
- Real-time eligibility + benefits verification before the visit
- Files pre-auths and claims, works denials, and posts ERAs
- Full transcripts, sentiment, and outcomes on every conversation
- Escalates to the front desk only for true exceptions (~7%)
Booking Agent answers on ring one, day or night. No queue, no voicemail.
Agent captures intent, insurance, and urgency. Insurance Agent verifies eligibility live.
Slot is booked directly into the correct operatory and provider — color-coded, confirmed, texted.
Your team opens iDentalSoft in the morning and the schedule is already tight, verified, and confirmed.
iDentalSoft stays your PMS. Charts, ledgers, and clinical workflows don't move. The agents plug in over the API and write back to the same calendar your team already lives in.
iDentalSoft is excellent at storing and displaying the schedule. It doesn't staff the phone at 8pm or chase a Delta denial. That's exactly the seam the two agents cover.
The Frenchy dashboard pulls the iDentalSoft schedule and the agents' conversation data into one live view — bookings, verified insurance, claims, A/R — with drill-down transcripts.
One financial dashboard — claims, payments, and A/R in real time.
The Insurance Agent feeds directly into a full billing stack: Stripe for card-on-file and patient payments, CareCredit for financed treatment, payment plans on ACH, and a live clearinghouse pipeline for claims.
- Stripe · card-on-file, Apple Pay, ACH, patient payment plans
- CareCredit · financed treatment for larger cases
- Clearinghouse (DentalXChange / Change Healthcare) · claims + ERAs
- Open Dental · single source of truth for ledger and treatment plans
- QuickBooks Online · nightly reconciliation of deposits & fees
- Yesterday's collections vs. production, by provider
- Claims aging bucket — anything > 30 days flagged red
- Patient balances with a one-click text-to-pay link
- Every denial with the reason code and the Insurance Agent's next action
- Monthly P&L snapshot — collections, adjustments, write-offs
What to expect once the website is built out completely.
Launch is not the finish line. After the site goes live, we stay on as your digital partner: Google Business Profile, local SEO, reviews, ads, and the ongoing strategy that turns a website into a patient-acquisition engine.
What happens at launch
- 30-day launch warranty — We monitor the site after go-live, fix bugs, tune performance, and ensure every form and booking flow works.
- Staff training & handoff — Recorded walkthroughs and written documentation for Dr. Brown and the team so you own every system.
- Maintenance retainer begins — Hosting, security patches, backups, and website updates are covered for $500 / month starting month four.
- Optional consulting retainer — Digital strategy, GMB, SEO, ads, and reviews for $1,000 / month — cancel anytime after the first 90 days.
Consulting package
A monthly engagement to own your local digital market.
- Google Business Profile setup & optimization — Claim, verify, and fully optimize your Google listing: categories, photos, hours, services, Q&A, and weekly posts.
- Local directory & online presence — Consistent name/address/phone across 30+ directories, health listings, and map services so patients find you everywhere.
- Local SEO & content strategy — Keyword targeting, on-page SEO, technical audits, and a content calendar that builds authority in your market.
- Review & reputation engine — Automated review requests, response templates, and a reputation dashboard that turns happy patients into five-star reviews.
- Paid acquisition playbook — Google Ads launch strategy, landing pages, budget recommendations, conversion tracking, and monthly tuning.
- Monthly reporting & optimization — Clear monthly reports on rankings, traffic, calls, reviews, ad spend, and the next actions to move the needle.
A staffing plan sequenced to revenue, not to guesswork.
| Role | Hire by | Why now |
|---|---|---|
| Front Desk / Treatment Coordinator | Week 6 | Owns scheduling, insurance verification, and the first impression. Highest-leverage hire. |
| Registered Dental Hygienist | Week 8 | Unlocks the hygiene column — the recurring revenue engine of the practice. |
| Dental Assistant | Week 10 | Doubles Dr. Brown's clinical throughput and enables restorative production. |
| Part-time Office Manager | Month 4–6 | Introduced once daily production justifies delegating HR, payroll, and vendor management. |
| Associate Dentist | Month 9–12 | Added when the schedule is booked 3+ weeks out — the trigger to scale, not a guess. |
Best-in-class tools, wired together — no swivel-chair operations.
Cloud-first, open API, strong billing — future-proof as you scale locations.
The one you're reading. Fast, SEO-optimized, owned by you — not rented from a template vendor.
Cards, ACH, and same-day patient financing so no treatment plan stalls on cost.
Two-way patient texting, HIPAA-compliant email, and one login for the whole team.
Every completed visit becomes a review request — compounding local SEO week over week.
Clean books from day one, payroll that scales from 2 to 20 employees without a re-platform.
What ships in your hands.
- Live, SEO-optimized public website with booking flow (already shipping).
- Patient & appointment management backend with role-based access.
- Configured practice management software with fee schedules, providers, and insurance.
- Payment + financing stack (Stripe, CareCredit, Cherry) with membership plan template.
- Automated patient journeys: confirmations, reminders, recall, reviews, missed-call recovery.
- Hiring playbook: role scorecards, interview kits, onboarding SOPs.
- Marketing launch kit: Google Business, local SEO, review engine, launch ad campaign.
- HIPAA-ready foundation: BAAs, MFA, password policy, incident response outline.
- Analytics dashboard for production, collections, new patients, and review velocity.
- 12-month scale-up roadmap covering hiring, tech, and a second-location pathway.
"You focus on the dentistry. We'll build everything else — the website, the systems, the playbook — so day one feels like year three."